SINGAPORE; 31 JANUARY 2025 – ReverbNation (reverbnation.com), the trusted platform for independent musicians growing their careers, today announces Levels—a new, invite-only program designed to provide artists with career-building resources, financial backing, and personalized services for their creative journey. A part of BandLab Technologies, a global collective of music tech companies committed to empowering creators, ReverbNation carries forward a legacy of nearly two decades of leveraging deep industry expertise to help independent artists build sustainable careers.
ReverbNation Levels expands artist services and career support beyond its current suite of self-service distribution and promotional tools, addressing one of the biggest challenges artists face today: thriving in a complex industry while staying focused on their music. Through ReverbNation Levels, artists will gain access to essential offerings encompassing white-glove distribution, publishing, licensing, marketing, and sponsorships, along with direct financial backing through advances.
“With ReverbNation Levels, we want to step up what real artist support looks like today,” said Meng Ru Kuok, CEO & Co-Founder of BandLab Technologies. “By combining financial support with personalized, white-glove services, we are empowering musicians to focus on their creativity and their music while setting them up for long-term success. The industry is evolving and every artist’s path is different. In the same way we encourage and support our artists in partnering with record labels and established industry institutions, we also recognize that some artists prefer to remain independent. This new program helps to create a level playing field, providing those who seek more control, ownership, and creative freedom the tools and resources they need to succeed on their own terms.”
Key features of ReverbNation Levels will include:
Financial advances: Upfront funding for recording, marketing, and other career needs.
Comprehensive distribution, publishing, and licensing: A direct path to connect artists with major platforms and commercial opportunities.
Marketing and promotion: Tools and expertise for playlist pitching, press outreach, and advertising to amplify reach.
Exclusive partnerships: Discounts on gear and sponsorship deals tailored to each artist’s unique needs.
Dedicated concierge services: One-on-one assistance from account managers, live office hours, and access to a curated industry network.
Artists interested in joining Levels can apply at reverbnation.com/levels, where each application is carefully reviewed. Selected participants will gain exclusive access to a powerful suite of career development tools, all backed by ReverbNation’s dedicated team and hands-on guidance to help them grow their careers with confidence.
For more information, visit reverbnation.com/levels.
ABOUT REVERBNATION
ReverbNation is a leading platform dedicated to empowering independent artists worldwide. With a steadfast commitment to equipping musicians with the tools and opportunities they need to build meaningful connections and amplify their music, ReverbNation stands as the ultimate destination for artists to launch their careers. The platform offers a wide range of innovative features, from comprehensive artist profiles and personalized promotional campaigns to exclusive networking opportunities and targeted fan engagement tools. Through its cutting-edge technology and artist-centric approach, ReverbNation continues to revolutionize the music industry and empower musicians to soar to new heights.
ABOUT BANDLAB TECHNOLOGIES
BandLab Technologies is a collective of global music technology companies on a mission to break down the technical, geographic, and creative barriers for musicians and fans. Empowering creators at all stages of their creative process, the group’s wide range of offerings includes flagship mobile-first social music creation platform BandLab, award-winning, legendary desktop DAW Cakewalk, powerful artist services platform ReverbNation, and global beat and music marketplace Airbit. BandLab Technologies is headquartered in Singapore and is a division of Caldecott Music Group. For more information on BandLab Technologies, visit bandlabtechnologies.com.
